UFI: Federico Bricolo appointed to the Board of Directors of the world trade fair association

Federico Bricolo, President of Veronafiere, has been appointed a member of the Board of Directors of UFI, The Global Association of Exhibition Industry.

UFI is the international reference association in this sector: it represents 820 organizers of events and exhibition centres in more than 85 countries around the world, with more 50,000 direct employees.

The appointment of Federico Bricolo will be made official on 1 November in Las Vegas, USA, during the UFI AGM which will open the association’s World Congress.

As a member of the board, he will work to implement decisions taken by UFI top management to promote strategies and initiatives for the growth of the global exhibition system by enhancing its role as a primary tool at the service of markets and economies.

“I wish to thank the AGM of UFI and President Michael Duck for their trust in me,” said President Bricolo. “My commitment within the scope of the world trade fair association will be to share with colleagues the experience and values of Veronafiere acquired in more than 125 years of operations. It is essential for the exhibition industry today to dialogue and carry forward the needs of the sector on a global scale: this international vision coincides with the strategic development that Veronafiere is achieving with its products on an international scale. Trade fairs are still extremely valid tools for supporting business and promotion, especially for the SMEs that form the backbone of Europe’s economy.”